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How To Sell Your Photos, Illustrations, and Videos on Canva?

Have you ever wanted to make a little extra money selling your photos, illustrations, or videos? Well, selling on Canva could be a good opportunity to generate some extra income from your creative work.

With more businesses than ever needing visual media, selling your creative content is an exciting way to monetize your work. Creating photos, videos, or graphics for commercial use can be a great way for savvy creators to make additional income each month.

Even if you’re not an experienced designer or photographer, selling on Canva is easy and straightforward. With a few simple steps and guidelines, you can start selling your images, videos, and illustrations on Canva in no time.

In this post, I’ll guide you through the process of starting selling your content on Canva.

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What is Canva?

Canva is an online design platform that provides users with a suite of intuitive tools to create stunning visuals for blogs, websites, social media and more. It offers a wide array of features and functionalities such as drag-and-drop layouts, image libraries, fonts, and predesigned templates.

With Canva, users can easily choose from thousands of elements to design printable items like business cards and flyers or digital content like Facebook posts and YouTube thumbnails.

Furthermore, the platform enables users to collaborate with peers in real-time or publicly share their work.

Subscribers can access additional premium features such as higher-resolution images, unlimited professional content exports, scheduling tools, cloud storage, and priority customer support.

Canva aims to make design accessible to all by providing a simple and powerful tool that anyone can use to express themselves creatively.

Its user base has grown exponentially since its launch in 2013, and it now counts over 100 million users across 190 countries worldwide.

What You Can Sell On Canva?

Canva is a powerful creative platform that lets people of all skill levels create professional designs. For creators, Canva provides an opportunity to make money by selling their work.

Canva divides the creators into two groups:

  • Element creators can sell photos, illustrations, graphics, stickers, and videos.
  • Template creators have the chance to monetize their skills by designing and selling templates, including presentations, social media tiles, t-shirts, flyers, websites, and more.

Selling on Canva doesn’t require any more effort than selling on any other stock sites, it is an excellent way for both element and template creators to generate income from their work.

With its large audience base worldwide, Canva offers great potential for monetizing creativity for designers at any level.

Can You Make Money on Canva?

Like any stock media site, also Canva sales are based on quality and quantity combination. If you can produce large volumes of high-quality elements and templates, then your sales can easily scale up.

In my experience, Canva is a relatively good platform to make money from selling digital artwork. For individual sales, creators will earn 35% of every content license purchase – which is approximately $0.30 on a $1 purchase.

On top of this, contributors also benefit from the Royalty Pool that grows with Canva’s subscription revenues and is calculated every month; how much you’ll receive from the royalty pool for your elements will depend on how many Pro element usages (exports) you have.

While Canva can generate some monetary income, it is notable that it’s not as profitable as some major stock photography sites like Shutterstock, Adobe Stock, or IStock.

However, I’ve found that Canva still outperforms other stock photo sites like Dreamstime and 123RF in terms of sales.

For example, with a portfolio of only 300 images, I make, on average, around $15 per month – though obviously, this depends on how popular your images are. So, In theory, with a portfolio size of 1000 images, I should earn around $50 per month passively, which is pretty good, in my opinion.

It is possible to increase your earning potential by specializing in certain types of content, such as illustrations that are relevant to current trends. Additionally, following Canva’s guidelines on what sells can also improve your chances of success.

By creating professional, high-quality content that can meet the demands of Canva’s users, you can make money selling your photos and illustrations on Canva.

What Kind of Images Sell Best on Canva?

When it comes to Images that sell best on Canva, the key is to think about how designers can use your images in their own designs.

Isolated objects like illustrations, shapes, and icons are particularly popular because they are easy to customize and manipulate as desired.

Additionally, high-quality photographs with interesting details and vibrant colors tend to be successful as well.

Photos with people work great when used in marketing materials and other creative projects.

Like in stock photography in general, images with a commercial appeal can do really well on Canva, for example, business, technology, and health-related content.

It is also important to keep up with current trends or topics that can drive the demand and sales of your images on Canva.

The key is to create visuals that stand out from the crowd while remaining organized and balanced.

Keep in mind that graphics assets should be uploaded in a PNG format if possible, which will make them easier for designers to use in their own projects.

How Selling on Canva Works?

Selling on Canva is a great way to make passive income with your content.

Once you have created assets, such as illustrations, templates, photos, and other digital assets, you can upload them to Canva’s platform.

All uploaded content must follow their guidelines—no visible logos and trademarks, for example—and you must keyword and caption each asset appropriately. Keep in mind that there is a keyword limit of 20 words for each asset, so make sure to consider this when keywording your assets.

After that, your content will be reviewed by the Canva team before it is accepted and made available for purchase.

Once approved, customers can search through your assets and select the one they want to purchase. You will receive a percentage of the sale every time someone uses your assets in their designs!

Making consistent income from Canva requires creating plenty of content, preferably thousands of assets. This will help ensure you never run out of fresh designs to offer customers, which is key to making money off the platform.

If you are uploading photos, keep them looking natural by avoiding unrealistic photo filters as much as possible. If followed correctly, following these steps should help you maximize your success and revenue on Canva in no time!


Selling photos, illustrations, graphics, stickers and videos on Canva can be a great way to make passive income as a creative.

With Canva’s large user base of over 100 million people from 190 countries worldwide, you have access to a wide range of potential customers.

Additionally, setting up an account on Canva is quick and easy, and does not require any more effort than selling on other stock sites.

However, it should be noted that the earnings potential with Canva is not as high as with some of the top stock photo sites. To increase your chances of success with Canva, focus on creating unique content that stands out from the competition and follows current trends.

Ultimately, selling your work on Canva is an excellent opportunity to earn extra income while doing something you love – creating beautiful visuals!